This profile has not been claimed and data may not be accurate.
36th percentile
Founder Matrix
Most Complimentary
Credibility
Domain Expertise · 91th percentile
- Wikipedia page exists for Betsie Larkin, confirming public notability.
Founder score
- 97%Probability of being accurate (97%)Current founder and CEO of Honeylove.
- 97%Probability of being accurate (97%)Y Combinator Summer 2018 alum via Honeylove.
- 95%Probability of being accurate (95%)Wikipedia page exists for Betsie Larkin, confirming public notability.
- 95%Probability of being accurate (95%)GitHub account is dormant with no public push activity in over 7 years.
- 90%Probability of being accurate (90%)GitHub account identified for Betsie Larkin at github.com/betsielarkin.
- 90%Probability of being accurate (90%)GitHub account is over 5 years old, created in June 2018.
- 80%Probability of being accurate (80%)Honeylove has raised $16M in total funding.
- 75%Probability of being accurate (75%)Honeylove was co-founded with at least one other co-founder (co-CEO structure confirmed publicly).
- 70%Probability of being accurate (70%)Honeylove is ranked #376,597 in the Majestic Million, earning a domain-rank bonus.
Investor score
No signal on this dimension.
What you likely need
You've built a real consumer brand with YC backing, $16M raised, and 83 employees — Honeylove is past early-stage but still in growth mode. Your public profile is strong (Wikipedia, TechCrunch coverage), but your technical and digital builder signals (GitHub, Product Hunt) are essentially absent. The next phase likely involves scaling revenue past the $25M ARR mark and either raising a growth round or pursuing profitability.
Are these your current priorities?
We will tune and customize your Founder Festival experience to make sure you get invited to the events that would be most valuable to you.
- fundraisingWith $16M raised and $25.7M in annual revenue, you're well-positioned to pursue a Series A or growth round — prepare a tight data room highlighting your revenue trajectory and unit economics.
- introsLeverage your YC S18 alumni network for warm intros to growth-stage investors and potential strategic partners in the apparel and DTC space.
- positioningAt $25.7M revenue with 83 employees, publicly signaling a path to profitability (or achieving it) would meaningfully strengthen your founder profile and reduce fundraising pressure.
- positioningYour musician-to-founder narrative is compelling and underutilized — pitch it to mainstream business media (Forbes, Inc., Fast Company) to drive brand awareness and top-of-funnel growth.
- hiringWith a slight YoY headcount decline, audit team structure to ensure you're investing in the highest-leverage roles (growth, product, engineering) as you scale toward $50M ARR.
- tacticalHoneylove already operates in 12 countries — double down on the top 2–3 international markets with localized marketing to accelerate revenue without proportional headcount growth.
- wellbeingRunning a 10-year-old company while maintaining a parallel music career is a significant cognitive load — consider delegating one domain more fully to protect your creative energy and executive focus.